The TV drama "Love Me, Love My Voice," starring Tan Jian Ci and Zhou Ye, has made its debut on the Weibo platform with a rating of only 7.4. While this score might be considered excellent on platforms like Douban, it falls somewhat low on Weibo, a platform with a massive fan base.

There could be two possible reasons for this: either the drama failed to attract a significant number of fans for its lead actors or it became a target of online criticism. As a modern romance-themed drama airing during this time slot, "Love Me, Love My Voice" offers unique elements such as dubbing, ancient aesthetics, culinary delights, and anime culture, while avoiding clichéd plotlines like malicious supporting characters, lack of communication, and missed opportunities due to misunderstandings.

Moreover, the male lead, Tan Jian Ci, is a dedicated and talented actor who went as far as seeking guidance from acting coach Bian Jiang to portray the image of a voice acting genius convincingly. The female lead, Zhou Ye, also embodies the sweet image of a college student. However, the primary contributing factor to the show's underperformance seems to be inadequate promotion. Even the best TV drama cannot succeed if it fails to generate enough buzz.

Unfortunately, "Love Me, Love My Voice" has received minimal promotion so far. It has seen very few trending topics on Weibo, and even the occasional ones lack appeal and fail to spark viewers' curiosity. On the premiere day, Tencent gave it significant exposure, but by the third day, it disappeared. The drama also didn't prioritize third-party platforms. The video clips on Douyin couldn't keep up with the latest trends, and the show failed to effectively promote its unique selling points, leading to audience fatigue from repetitive romantic promotion.

Another issue lies in the plot: the drama was marketed as pure sugar without any heart-wrenching scenes, but the pacing was too slow in the beginning, and the story only started to unfold properly around the tenth episode. Fans who are committed to contributing to the viewership numbers may continue watching, but casual viewers may lose interest due to the lack of initial appeal. Even though Tan Jian Ci has gained significant popularity through "Criminal Hunting Guide" and "Longing Heart," a TV drama cannot solely rely on the actors' fame.

The completeness of the script, the tightness of the plot, the director's control over the camerawork, the chemistry between the cast members, timing, and effective promotion are all crucial factors. At this stage, the modern romance genre is struggling in the entertainment industry. Despite the popularity of Tan Jian Ci, Zhou Ye, and the original work of "Love Me, Love My Voice," the current performance is not entirely satisfactory.

Furthermore, such idol dramas with lower technical complexity also limit the opportunity for Tan Jian Ci and Zhou Ye to showcase their acting skills. It is hoped that genuinely talented individuals will have the chance to participate in projects with better production teams and higher-quality scripts. This way, their talents won't be wasted, and the entertainment industry can produce more outstanding works.